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  • Writer's pictureGold Athletics

Gold Athletics 2023 Rewind: Year-End Recap

Welcome to the Gold Athletics 2023 Year-End Review! As we close another chapter in our journey, it's time to reflect on a year of extraordinary milestones and breakthroughs. In the following breakdown, we'll dive into pivotal enhancements of the Gold Athletics app, our online presence and company culture, dynamic involvement in industry clinics, remarkable expansion of our fundraising initiatives, and a glimpse into the promising horizon of 2024. 


Join us as we celebrate Gold Athletics’ achievements and set the stage for continued success in supporting athletes and teams nationwide. This recap showcases innovation, teamwork, and relentless dedication. Let's rewind and revisit the highlights made up of hustle and heart in 2023! 


We made countless Game-Changing App Updates.

2023 was a landmark year for the Gold Athletics app, marked by transformative changes and impressive milestones. With over 180,000 downloads, our app has not only expanded its reach but also significantly enhanced user experience. This growth is a testament to our relentless efforts in refining and adding features that resonate with the needs of our coaches, teams, and participants. Key technological advancements include the integration of an advanced profit calculation feature, ensuring streamlined and precise fundraising efficiency. Our automated communication system has been revamped to foster stronger engagement with supporters through sophisticated texting capabilities. Additionally, the enhanced activity tracking feature now offers a more detailed view of user engagement and participation. The introduction of the goal achievement indicator has become a source of motivation and recognition for meeting fundraising targets. Furthermore, our innovative supporter invitation tracking system provides valuable insights into the expanding network of our supporter base. 



Strategic Enhancements in Gold Athletics App Technology

  • Substantial Download Growth: The Gold Athletics application witnessed an impressive increase in user engagement, totaling over 180,000 downloads since its inception.

  • Advanced Profit Calculation Feature: Enhanced functionality for streamlined and accurate fundraising efficiency.

  • Automated Communication System: Improved supporter engagement through sophisticated automated texting capabilities.

  • Enhanced Activity Tracking: A sophisticated tool for monitoring user engagement and participation within the app.

  • Goal Achievement Indicator: A new feature that acknowledges and highlights the attainment of fundraising objectives.

  • Supporter Invitation Tracking: An innovative functionality to monitor and analyze the growth of the supporter base through invitations sent via text and email.


Each of these updates reflects our commitment to delivering an exceptional and efficient fundraising experience through the Gold Athletics app.


We strengthened our Online Presence & Company Culture.

2023 marked a pivotal year for Gold Athletics, as we bolstered our digital footprint and fostered a vibrant company culture. Our weekly blogs became a treasure trove of knowledge, covering everything from essential fundraising tips and athlete advice to the latest app updates and career development strategies. The launch of our Sales Rep Interviews series offered a unique window into the lives and dedication of our team members, further humanizing our brand. Additionally, our regional and national meetings were more than just gatherings; they were opportunities to forge new connections and reinforce existing bonds. Highlighting our commitment to team spirit, we celebrated our top sales representatives with an unforgettable trip to Florida, blending professional growth with leisure and team bonding. 


  • Weekly Blogs: Shared insights on Fundraising Tips, Athlete Tips, App Updates, and Career Development. 

  • Sales Rep Interviews: Launched a new series connecting with our sales representatives, spotlighting their individual perspective and dedication to Gold Athletics.

  • Successful Regional & National Meetings: Focused on building new relationships and strengthening existing ones. Our top sales reps took a “champions” trip to Florida for some golfing and team bonding! 


Coaching Clinics: We came, we saw, we connected! 

Gold Athletics was a regular vendor and participant in various Northeast regional coaches clinics including the World Baseball and Softball Coaches Conference, the Soccer Champions Coaches Clinic, and more. Overall, our team of Fundraising Coaches attended 10 clinics and traveled to multiple states. We are looking forward to attending upcoming clinics in 2024 across New England, Ohio, Boston, Atlantic City, Baltimore, Pittsburgh, Greenwich CT and New York. Stay tuned for more as we announce where we will be.   




We Expanded & Diversified our Fundraising Efforts.

In a spectacular show of growth and outreach, Gold Athletics soared to new heights in 2023! We're talking a massive wave of over 187,000 product shipments to our amazing fundraiser supporters, fueling the dreams of countless student participants. Our teamwork game was strong, collaborating with a multitude of teams, new and familiar, across the nation. The numbers speak volumes – over 950 fundraisers successfully executed in 14 different states! This year was about reaching goals, expanding horizons and making an impact nationwide. Gold Athletics, spreading its wings across the United States! 


  • Product Shipments: Over 187,000 products delivered to fundraiser supporters on behalf of student participants.

  • Team Engagement: Fundraised with numerous teams, including several new collaborations, across multiple states. 

  • Total Fundraisers: We successfully ran over 950 fundraisers in 14 different states this year, to be exact!

  • Nationwide Reach: Our products found supporters across the United States.



Future Outlook and Anticipations for 2024

Looking Ahead: 2023 was a year of immense growth and achievement. We eagerly anticipate what 2024 will bring, continuing our journey in supporting athletes and teams nationwide.


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