Maximizing Player Power: Motivation Tips for Fundraising Success

When kicking off your team’s fundraiser, getting your players motivated to sell our products is key to a successful fundraising experience. At Gold Athletics, we offer a variety of perks that players can get when reaching their fundraising goals. We encourage you to use some of these to motivate your players to get out and sell! 

Why Motivation Matters 

With Gold Athletics, fundraising isn’t a chore. It’s a way for us to get teams inspired to set goals to set their team up for a successful season. 

Ways to Motivate Players

Athletes have motivation on the field to help fuel their goals. Bringing that motivation from the field to your fundraiser can get players engaged in meeting your team’s selling goals. 

Some methods can include: 

• Create friendly competition amongst players 

• Award players when reaching fundraising milestones 

• Set clear goals at the kickoff of the fundraiser 

• Reinforce the end result of the fundraiser and how the effort will lead to impact

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Keeping Players Engaged Throughout the Fundraiser

At Gold Athletics, our Fundraising Reps put their heart and soul into getting teams excited at our kickoff events. This energy can easily fade, however, as the season starts to ramp up and an athlete's focus is more on their sport. That’s why we encourage you to integrate fundraising tactics into your team’s daily routines. 

Here are some ideas: 

• Shout-out individual players who are raising a significant amount of money. This can encourage other players to continue investing time in fundraising for themselves. 

• Post leaderboards outside your team's locker room. 

• Highlight successes and remind players of the energy at the kickoff. 

• Schedule meetings dedicated to showing progress of the fundraising experience. 

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The Role of Coaches & Team Leaders 

Fundraising Reps kick off your fundraisers with passion and dedication, but as the season progresses, the motivation to keep that momentum starts with the coaches and team leaders. By conducting daily check-ins, expressing enthusiasm, and celebrating success, players can become motivated by seeing that every contribution matters, big or small. 

Team leaders, whether that be the team captain or a strong presence on the team, can motivate players by sharing their past experiences and successes with Gold Athletics if they have them, and by continuing on with the energy they had at the kickoff. 

Fun & Creative Engagement Ideas

Fundraising should not feel like a chore. It should be a fun experience for the athletes, not something they feel they have to do. 

Some ideas to try: 

• Team Challenges: when your team reaches a goal, coaches can take on a funny challenge. 

• Social Media Highlights: Repost Gold Athletics posts, but also make your own to coincide with your individual team to share progress. 

• Partners: pair two players together. This will hold them accountable and force them to be motivated to compete with their fellow teammates. 

  
  

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How to Overcome Slumps in Motivation

Without a doubt, there will be roadblocks that hinder the amount of energy your team has to keep up the hard work on fundraising. To overcome this, try: 

• Set smaller goals if your original goals are not manageable at the moment. 

• Reinforce what the end result of the fundraiser will be for the team and program. 

• Mix up initiatives and give players more flexibility if able to. 

From the kickoff to the end of the fundraiser, motivation is the secret ingredient to setting your team up for success. When you empower your players, they will be set up for a successful fundraising experience with Gold Athletics.

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